About Us

What sets a firm apart is as much in its DNA as its business accomplishments. Smart VERC has differentiated itself categorically on both the counts. Since its inception, it is steered by the visionary and passionate A K Asnani, to its standing over three decades on as one of the fastest-growing equity investment advisors, Smart VERC has come a long way.

Over three decades of investing, qualification, experience and wisdom and perfection cannot but show. More than 20,000 users are a testament to its tagline.... 'Your dependable partner in creating wealth'.

Who we are

Smart VERC is a Bhopal (India) based equity research firm. Since the beginning, Smart VERC has believed in hardcore fundamental research. Over the years it has continuously refined its stock valuation model to arrive at "Fair Value' with good accuracy.

Equity Research wing is headed by A K Asnani, who is well known in the investment circle for his acumen in valuing the stocks correctly and die-hard rational approach. A K Asnani started investing in equities since 1988. Apart from the rich experience and gaining wisdom over the years he is duly qualified (BE, MBA Finance, ERA-ICFAI Hyderabad, and pursuing a Ph.D. and developing a stock valuation model for growth stocks) and registered with SEBI.

To share success secrets he authored a book titled ‘Way To Billionaire’. The book published in the year 2015 has been printed two times in English and three times in the Gujarati language.

Smart VERC has established strong credentials throughout the country. Its subscriber base spans from Kolkata to Kutch and Srinagar to Kanyakumari. Strong presence in cities like Ludhiana, Kolhapur, Berhampur(Orissa), Nasik Road etc speaks volumes about its success story. It also boasts of customers from Singapore, Poland, Thailand, Dubai, the USA, the UK, the UAE, and Africa.

With cutting edge expertise Team Smart VERC has time and again introduced a variety of products and services which performed much better than major stock indices and Mutual Funds and rewarded investors handsomely. A slew of stock medley kind of schemes had been launched and we are proud to state that all of them have far out-performed the stock indices not only consistently but with wide margins over a medium to long term basis.

It is the incessant quest to better the past performance which brought us laurels.

Fiduciary relationship

We enjoy a special fiduciary relationship of trust and confidence with our customers. Apart from the rewarding advice, it is the honesty and forthrightness of Team Smart VERC that 78% of customers have enrolled on account of word of mouth publicity.


To be recognised and respected as one of the most trusted premier equity investment advisors.


Providing high-quality offerings that combine excellent performance with value pricing, while exceeding the needs and expectations of our customers.


  • To share success secrets in stock investing.
  • To provide quality research at a reasonable price.
  • To extend hand during extreme sentiments by exhibiting the control on emotions during boom and doom times.
  • To help investors creating long term wealth with the magic of value investing and the power of compounding.

How we intend to change the world for the better?

Smart VERC desires that we all should pursue our passions, to offer the best to the world.

Unfortunately, most of us are busy fulfilling someone else's dream. In the process, we earn a meager sum to take care of our financial needs (like self-marriage, House loan, Education, Child marriage, vacations, emergency expenses, medical expenses, retirement planning etc). By the time we accomplish our financial objectives, we reach near to the retirement age, and our passion remains our dreams only.

If each of us pursues our passion, this world will become a dream place to live, we all will be happier, more satisfied and enjoy our lives much more in a better way.

How we can help you to pursue your passion?

To pursue your passion, you need a magic wand that can take care of all your financial needs! Savings alone cannot help you meet your financial needs. What is required is channeling these savings into smart investments. And this is where we can help you a lot.

We are into this field since 1989 and the results indicate that we are most qualified to be trusted in this pursuit. Large numbers of investors have benefitted tremendously in accomplishing their goals much earlier.

Customer feedback from Mumbai - "Honestly speaking, I earned beyond my dreams from your advice. You are the best". This customer is with us since 2001. 

Committed to society

  • We help investors to build wealth.
  • We assist companies to grow by helping them command the right valuations and thus they are able to raise capital at proper valuations. Companies that grow also create wealth for their customers, suppliers, employees and other stakeholders. More wealth in the hands of stakeholders lead to more purchasing power and hence growth for other sections of the society.
  • Committed to saving the environment and energy. All our products and services are available in soft copy only. Also, no paper is generated even in our in-house activities. (Production of paper involves significant use of Trees, Water and Energy. Also, Paper creates Waste and production involves Green House Gas Emission.)

We are pursuing our passion and can help you in pursuing yours'

  • Avinash Tripathi,


    His command over managing Stocks in a portfolio is par excellent.

  • Vaibhav Gupta,


    You have accomplished my long search for good investment advisor.

  • Pawan Sharma,


    I have observed that your Recommendations have always been correct. I have been benefited tremendously by your recommendations. Keep it up.

  • Manohar Shintre,


    By far the smartest investment advisor I have come across.

  • Siddharth Chamaria,


    Congratulations on 20 years of Smart Gains. Following for more than 15 years now and still keep a lookout for it every Wednesday morning.

  • Pooja Ahuja,


    I had attended your Workshop and found very effective in your investing strategies. Impressed by your humbleness and strong conviction in your philosophy. You are a true blessing for investors.

  • Siddharth Shah,


    I'm in association with Mr. AK Asnani - Smart VERC for just over three years & have been benefited a lot from Value investing mindset by attending 2 seminars & 1 workshop in Ahmedabad.

  • Nil G Faldu,


    I am glad to share that after attending a seminar titled 'How to Dance with fear' I learned how to overcome fear in a simple and highly practical way.

  • Mihir P Thaker,


    Feeling blessed to have come in your contact and proud to have you on my side.

  • Deepak Agarwal,


    There was a time I felt that the stock market is not my cup of tea. But after meeting with you, the scenario has changed. Thanks for encouragement.

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